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7 CFR § 1210.312 - Promotion.

---
identifier: "/us/cfr/t7/s1210.312"
source: "ecfr"
legal_status: "authoritative_unofficial"
title: "7 CFR § 1210.312 - Promotion."
title_number: 7
title_name: "Agriculture"
section_number: "1210.312"
section_name: "Promotion."
chapter_name: "AGRICULTURAL MARKETING SERVICE (MARKETING AGREEMENTS AND ORDERS; MISCELLANEOUS COMMODITIES), DEPARTMENT OF AGRICULTURE"
part_number: "1210"
part_name: "WATERMELON RESEARCH AND PROMOTION PLAN"
positive_law: false
currency: "2026-03-24"
last_updated: "2026-03-24"
format_version: "1.1.0"
generator: "[email protected]"
authority: "7 U.S.C. 4901-4916 and 7 U.S.C. 7401."
regulatory_source: "53 FR 51091, Dec. 20, 1988, unless otherwise noted."
cfr_part: "1210"
---

# 1210.312 Promotion.

*Promotion* means any action taken by the Board, pursuant to the Act, to present a favorable image for watermelons to the public with the express intent of improving the competitive position of watermelons in the marketplace and stimulating sales of watermelons, and shall include, but not be limited to, paid advertising.